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Industry Update News

Industry Updates Archive

01-04-2016 POSITIVE RESULTS FOR INBOUND VISITORS DURING FEBRUARY 2016

Growth registered in Tourist Numbers, Overnight Stays and Expenditure

The number of inbound visitors to Malta in February 2016 reached 81,386, recording a substantial increase of 9.7% over the same month last year. Total inbound tourists (excluding cruise passengers spending overnights in Malta) amounted to 81,005, increasing by 9.2% or 6,816 more tourists. The number of nights spent by tourists reached 581,394, representing a significant increase of 10.4%. The average length of stay increased marginally from 7.1 nights in February 2015 to 7.2 nights in February 2016. Furthermore, tourist expenditure registered an increase of 9.6%. Tourists spent €57.8 million, €5.1 million more than the previous year.

Cumulative data for the period January to February 2016 shows substantial growth rates in inbound tourism performance with the number of inbound tourists increasing by 11.7% over the same period last year. The number of nights stayed by tourists reached 1.2 million, recording an increase of 9.6%. The growth rate of tourists staying in private accommodation (+20.4%) is considerably higher than those staying in collective accommodation (+9.2%). Tourist expenditure increased by 8.2%, reaching €123 million, €9.3 million more compared to the same period last year.

Both holiday and business motivations registered double-digit growth rates. In addition the increase was mainly generated by non-package type and relatively younger aged tourists.

Italy registered the largest absolute increase of 5,011 more tourists compared to same period last year, followed by the United Kingdom with 4,578 more tourists. Significant growth in the number of inbound tourists was also recorded from Germany, Scandinavia and Spain.

The Malta Tourism Authority is very pleased with the positive performance achieved in the first two months of this year. These results are particularly encouraging considering that the growth took place in the winter months and is coming from different age groups and segments.

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