MTA Logo

Login /

Lost Password?

LoginLogin RegisterRegister


Environmental

banner

Industry Update News

Industry Updates Archive

03-02-2016 2015: WORKING COLLECTIVELY, ACHIEVING TOGETHER

Following the publication of official NSO figures relating to the Maltese Islands’ tourism performance for 2015, the Malta Tourism Authority, together with the Ministry for Tourism, organised a business meeting titled “Working Collectively, Achieving Together”. This business breakfast, which took place at the Mediterranean Conference Centre, brought together a variety of tourism stakeholders from different areas of the industry.

2015 has been a very successful year for the Maltese Islands, with total inbound tourists increasing by 5.4% to reach a remarkable figure of 1.8 million tourists. This is not the only increase which the Islands have benefitted from; nights spent have shot up to 14.2 million, which is over 695,000 nights more than in 2014, whilst tourist expenditure increased by €115 million on the 2014 to reach €1.65 billion.

Besides serving as an opportunity for MTA to publicly acknowledge and thank stakeholders for their contribution in achieving these exceptional results, the business meeting also highlighted the various projects which were carried out by the MTA throughout 2015, how the MTA and the industry stakeholders worked together so as to attract growing numbers to our Islands, efforts to improve seasonality and quality, and how the MTA and other entities cooperated towards their common objectives.

The business meeting was addressed by MTA CEO Mr Paul Bugeja, MTA Chairman Dr Gavin Gulia, MTA Deputy CEO Mr Leslie Vella and the Hon. Minister for Tourism Dr Edward Zammit Lewis. Their speeches were accompanied by various videos and presentations. A number of recorded comments by stakeholders in the tourism industry and other sectors were also shown during the event.

Commenting on the business breakfast, MTA Chairman Dr Gavin Gulia said: “Increasingly it is becoming clear that one cannot work with a silo mentality, and therefore the MTA together with the stakeholders must continue to pool all available resources, energy and knowledge together. We have learnt to share market intelligence and execute strategies which ultimately are to everyone’s mutual benefit”.

MTA CEO, Mr Paul Bugeja said: “2015 marked the 6th consecutive year of growth for the Maltese Islands, which is of great satisfaction to us. Today’s business meeting aimed at bringing together the various stakeholders in the industry and offering our congratulations on making 2015 the most successful year in Maltese tourism history. Our aim for 2016 is to continue this positive trend and reduce the issue of seasonality which will improve the industry’s long term sustainability, which we believe is achievable particularly through the numerous events and cultural attractions which one may find around the Maltese Islands”.

Video highlighting Malta's tourism achievements of 2015 https://youtu.be/0OtktRvKh34 

Recorded comments by leading tourism stakeholders https://youtu.be/1o-WskOiCgk 

Recorded comments by representatives of other entities https://youtu.be/r6wWMWtHbIs 

bb1-7

bb1-1

bb1-2

bb1-3

bb1-4

bb1-5

 

 

rss All rights reserved © Copyright MTA 2010